Going Beyond the Pink’s mission is to empower breast cancer patients and survivors with knowledge and support so they can thrive through treatment into survivorship.

Our Programs

A comprehensive collection of articles, videos, and expert advice designed to empower patients, survivors, and their loved ones in managing the impact of diagnosis and treatment for breast cancer.

Get help navigating your way through treatment and into survivorship. In the resource hub, you’ll find care bags, other supportive items to help you get through treatment, and a resource directory so you can get all the help you need.

Local to Brunswick, New Hanover, and Pender county in NC? Apply for financial assistance. Not local, use our online financial assistance directory to find the help you need.


Special Feature:
Pink Ribbon Reality

A collection of photographs captured to spotlight the realities of breast cancer
and its impacts on the women and men diagnosed with the disease.
by photographer, Katherine Lucas

CAUTION: Some of the images included in this campaign are graphic in nature and may be disturbing to some viewers.


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Your Support = Local Impact

Since 2017, Going Beyond the Pink has been helping the breast cancer community in South Eastern North Carolina with support resources, care bags, educational materials, survivorship workshops and financial assistance to help cover rising out-of-pocket medical costs for breast cancer patients.

Your continued support of our mission has a direct impact on our local community. To date, we’ve approved over $101,000 in financial assistance and provided thousands of support resources to our breast cancer community.

Supportive resources are shown to improve breast cancer survival rates by up to 64%! Your support helps our breast cancer community beat the odds!

People are talking about Going Beyond the Pink! See how your support impacts those in need on our testimonials page.